Websites for hotels that take direct bookings.
PROOF48 builds hotel and guesthouse websites in 48 hours, designed so a guest books with you directly instead of through a portal that charges 15 to 20 percent. Rooms, gallery, availability and enquiry, on your own domain. You send one link, we build yours, and you pay only if you want it.
The commission problem
Portals are good at filling empty nights and expensive at everything else. The guest who found you on a portal and would happily book direct next time usually cannot, because there is nowhere to do it, and so you pay commission a second and third time on a relationship you already earned. At fifteen to twenty percent, a handful of repeat bookings a month is a meaningful number by the end of a season. The site does not have to replace the portal to be worth building. It has to catch the returning guest.
- Every booking carries a commission, including the repeat guests you earned yourself
- The portal owns the guest's email, so you cannot invite them back
- Your own site has fewer photos and less detail than your portal listing
- No availability shown, so people assume you are full and book elsewhere
- Nothing in English or the languages your actual guests speak
What a direct-booking site needs
The guest has to be able to picture the room and see that booking with you is easier, not harder, than the portal. That is a higher bar than it sounds, because the portal has spent years removing friction and has photographs of every room from three angles. You do not beat it on interface. You beat it on the two things it cannot offer: a reason to come direct, stated plainly, and answers a portal listing has no room for. A free late checkout costs you less than the commission and converts better than a lower price.
- A page per room type, with real photos, size and what is actually in it
- Availability or an enquiry that gets answered fast, not a contact form into a void
- A clear reason to book direct: better price, free cancellation, a late checkout
- Every language your guests actually arrive in
- Hotel structured data, so search engines read you as a hotel with rooms and rates
- Fast on a phone on hotel wifi, which is the worst network your site will ever see
Built for businesses like yours
Live right now, and every page says what we shipped and what we will not claim.
Questions, answered
Will this replace Booking.com?
No, and it should not. Portals find you guests who have never heard of you. A direct site keeps the ones who already have. Most properties run both and shift repeat guests to direct.
Can it connect to my channel manager?
Usually yes, depending on which one you use. Tell us the name when you send your link and we will say plainly whether it connects, and whether that fits 48 hours or needs its own timeline.
How many languages can you do?
Two fit the 48 hour build. More than two is a bigger job and gets its own timeline. Santorini Hotel runs several, built over a longer engagement.
We are a small guesthouse, is this overkill?
No. A small property has more to gain, because a single commission-free booking is a bigger share of the month. The build is the same shape, just smaller.
Send one link. See your site in 48 hours.
No brief, no calls, no deposit. You pay only if you love it.
Send us one link